In today’s era, one of the best ways to make a customer feel special and important is through Ecommerce personalization. It is about understanding your customer’s needs and preferences and then offering them relevant products based on the customer’s browsing behavior, purchase history data, demographics, and psychographics.
After the configuration, the storefront will begin gathering the behavioral data. Sensei processes the collected behavioral data along with the catalog data and calculates the products that can be associated with a particular recommendation type. The merchants can further create, deploy and manage product recommendations to the storefront directly from the Admin panel.
- Sensei offers different types of recommendations that the merchant can choose from such as more like this, customers also viewed, most purchased, recommended for you, and more.
- Product Recommendations with the Magento Page Builder has helped merchants fill the gap between content management and intelligent merchandising. Using the Page Builder’s drag-and-drop functionality, merchants can place product recommendations across the website pages. Sensei also provides an option to add recommendation units to various content types.
- Gives a streamlined workflow, once the feature is activated, merchants can recommend the products to the customers immediately. Integrating this with the product recommendation feature assists the merchants to become more competent in enhancing the overall shopping experience of customers.
Product recommendation is a powerful marketing tool that can indisputably help your brand to deliver a relevant and rich experience to your customers thereafter increasing boosting revenue and stimulating shopper engagement.
AI-powered live search
Some of the Adobe Sensei features
- Intelligent image discovery, Automatically recognizes images in your Adobe Creative Cloud media library and suggests tags. Identifies elements within images, such as faces and buildings, focusing on an easy way for us to categorize and search accordingly. The intelligent dynamic media capabilities of Adobe Experience Manager, allow marketers to automatically create high-quality images and graphics which adjust according to screen size and resolution.
- Deliver personalized experiences,Customer expectations change constantly, and we need to understand and deliver accordingly. With Adobe Sensei powering features in Adobe Experience Cloud, we gain a more comprehensive view of our customers, giving enhanced insights on customers.
- Business intelligence, this works with Adobe Marketing Cloud solutions to analyze data from past campaigns to enhance our business strategy. This offers us the best time to increase our advertising spend and what channel to focus on. Reduces customer decisioning or time spent in browsing by automatically personalizing articles for individual readers.
- Automated form filling, no matter where our customers are, Adobe Sensei can provide intelligent, smooth experiences. The Automated Forms Conversion feature designed by sensei allows us to automatically transform PDF forms into a website-like experience. With form field recognition that detects form field candidates based on a thorough analysis of the document. Easily identify document images from your photo library so as to convert them quickly into PDFs.
- Empowers creation and customization, Analyses the text and determines the most relevant sentence summarizing it. Use powerful inbuilt search in Adobe Stock and Adobe Photoshop Lightroom to find the right assets and design without limits in apps like Adobe Dimension, Adobe Character Animator, and more. It can even search existing documents which cover similar content and can also change the way we interact with paper documents. As an example, let’s say simply take a photo on your mobile device, and automatically convert it into a fully editable digital text.