ECOMMERCE – AMOUAGE

Developing a digital haven for fragrance and art connoisseurs

Design

UXR
Visual Design
Interactive Prototyping

Development

UX and Visual Designs
Magento 2 Upgrade
Magento 2
Customizations
DevOps Support
Digital Marketing

Launch

2020

Amouage is an international fragrance house renowned for creating some of the finest perfumes in the world. Founded in the Sultanate of Oman in 1983 to be ‘The Gift of Kings’, the House has redefined the Arabian art of perfumery and garnered a global reputation for bringing innovative modernity and true artistry to all its creations.

Exploring the contemporary majesty of Oman through design and technology

Our partnership with Amouage involved a careful rethinking of their brand identity and an overhauled web experience with increased online sales and much lower drop-offs. The journey started with an on-site design engagement in Muscat, eventually resulting in a fully revamped web experience build on Magento 2.0.

PERFECT EXECUTION

Meticulously designed and carefully developed

We crafted a custom ecommerce shopping experience by designing for optimized user flows and incorporating rich and elegant visuals inspired by their sophisticated in-store experience.

LOYALTY

On-line extension of an in-store experience

We worked closely with the digital marketing team to continuously iterate and optimise the website content, performance, and navigation experience. As a company with a historical bias to offline sales, we also build trust in customers looking to purchase through the official website by using planned ad campaigns and social media advertising.

NEXT PROJECT– FILL ME

Promoting sustainable drinking behaviour